Mandrill is a transactional email, and email infrastructure service offered as an add-on for MailChimp. By integrating Mandrill with Blendo, you will be able to analyze ready-to-use analytics-friendly transactional email data in your data warehouse and your BI. Go beyond Mandrill’s vanilla dashboards and ask any question you want about your transactional email data. Having your Mandrill data in the same data warehouse as your ads, support, and sales will help you get a holistic understanding of your customer engagement and transactional email performance. Drill down to your email engagement data and leads and optimize your marketing and sales strategies.
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Build a data infrastructure up and running in minutes with Blendo as your Mandrill ETL tool and no technical effort.
Save hours per day for pulling and modeling data. Blendo provides you with analytics-ready data in your data warehouse so you can focus on building a comprehensive view of your business.
Get accurate data with fault-tolerant architecture that helps you get your Mandrill data consistently to your data warehouse and BI tool with no loss.
Use your business data as a true strategic advantage and improve data quality by automating data acquisition and zeroing maintenance. Blendo integrates with major business intelligence software solutions, such as Sisense, Looker, Chartio, and Tableau, so you can easily and quickly integrate whatever business intelligence tool you use.
Have all data sources available for your analytics team to understand the factors that affect your business metrics like churn. Integrate all your data sources at once with zero maintenance or effort.
Import your transactional email data into your data warehouse, or select only the specific resources you need. Get analytics-ready data into your data warehouse with the click of a button and without any scripting or coding.
Get your email and subscriber activity data into your data warehouse with ease. Understand the performance of your transactional emails and drill down to the individual interaction level. Tie together data from other touchpoints and better understand customer engagement.
Combine transactional emails data with ad spend, sales data from your CRM, billing, or support data, and discover, which leads engage past trial or after they bought a product. Build better customer engagement strategies and optimize efforts towards achieving more revenue.
Getting started is easy. First, connect a data warehouse as a Destination. Then, add Mandrill as a Data Source. Blendo will import any information from your Source and load it into your data warehouse. We do the heavy lifting so you can focus on building your product and amazing your customers.
If you have any issues whatsoever with your Mandrill integration, Blendo is here to help! We provide detailed documentation on setting up your integration and troubleshooting.